Sorry to break it to you, but no one wants to read your bulleted list. We get it, it is hard to get someone to click through to your content. We know the average internet user has an attention span of 8 seconds (which is shorter attention span than goldfish). You may even have the most useful and thoughtful content underneath. Nevertheless, you’re only diluting your writing and wasting readers’ time.
These attention-grabbing titles are so pervasive, even those articles that want to complain about listicles are using them as headlines:
In the spirit of making a list like was done here, these are the three main reasons I’m not going to read your listicle:
- Your desperation for trying to grab attention is a major turnoff,
- From experience, your article is most likely useless if you had to use bullet points to keep our attention,
- You’re insulting our intelligence.